Selling Synopsis competition opens soon

All RWA members are invited to enter the Selling Synopsis competition which opens on 19 October. More information at

Selling Synopsis announcement

Macquarie Uni releases key findings of report on authors’ income

In February this year, a Macquarie University team led by David Throsby surveyed 1,000 authors of trade and educational titles as part of a three- year research project to understand how changes to the publishing industry are affecting authors, publishers and readers.

Impact of change

The report found that genre fiction authors, including romance writers, have benefitted the most from changes to the publishing industry. Twenty-five percent of genre authors reported that their financial position had improved over the last five years. Thirteen percent indicated that they earned more than $101,000 in the 2013-14 financial year. In contrast, literary authors have experienced a drop in income over the past five years.

The survey discovered that 25% of authors are self-published indie authors. Forty-two percent of authors work with one publisher only while one third of authors work with two or more publishers.

The report speculates that one of the reasons for the increased success of genre authors is the growth of book sales at discount departments stores (DDS) such as Target, Big W and K-Mart. I speculate that another reason is the willingness – at least in the case of romance writers – to embrace change, try different formats and put personal time, energy and funds into marketing their books, engaging with their audiences and growing their readership. Societal change as much as changes to the publishing industry mean that it is no longer realistic for an author to cloister themselves in an ivory tower and still hope for success.

Income Facts and Figures

The report distinguishes between overall income for authors (average $62,000) and average income derived from practising as an author ($12,900). Nearly half of all authors supplement their income with a job unrelated to their writing. Education authors still earn the most from ‘author activities’ ($16,500), followed by children’s authors ($14,000) and then genre fiction authors ($11,100).

Just over 44% of authors have sold overseas right to their books during their careers and nearly one third have had their works translated into other languages. However, these figures do not represent the full reach of Australian-authored books as they don’t include individual sales of books in overseas markets nor self-published books.

Sadly genre fiction authors are the most likely to have their cant-wait-whole-new-generation-harper-lee-books-reading-funny-ecard-jTZbooks pirated (the flip side of the popularity coin). Forty-four percent of genre authors report pirated editions of their novels as opposed to the average figure of 25% for all authors.

Highly educated

The demographics research confirmed that two thirds of Australian authors are women. More than 80% of authors have attended university and almost 50% have completed a post-graduate degree. Unsurprisingly 97% speak English as a first language.

So, we’re smart, well-educated and hard-working (and sassy). We knew that – but it’s nice to have someone else confirm it for a change :)

To read the full report, click here


It’s October and I can feel a frisson of Christmas excitement in the air. Can you? Early Christmas titles are sneaking into bookstores and onto Christmas reading lists. I love Christmas-themed books, so I am pleased I can spot at least one in this month’s member new releases. What about you? Do you enjoy romances tailored to a particular occasion like Christmas or Valentine’s Day?

New releases October 2015

US start-up offers serialised fiction in ebook and audiobook formats

Bookseller + Publishing and Publishers Weekly have reported that a new American digital publishing venture named Serial Box has started operating. It aims to deliver original fiction in ebook and audiobook formats on a weekly basis. Serial Box was founded by former Penguin Random House global digital director Molly Barton and former Justice Department senior counsel Julian Yap. Their aim is to to emulate the episode nature of TV series in what appears to be a more formal publishing venture than the chapter by chapter uploads on websites such as Wattpad.

Serial Box will employ a team of writers to produce series of between 13-16 episodes, with a lead writer assigned to shape each series. Episodes can be accessed on an app that can toggle between ebook and audio formats, as well as through Google Play and iTunes. There is a two-tier pricing structure with each episode costing subscribers US$1.59 and non-subscribers US$1.99 . The first episode of each series will be available for free.

Despite still being in beta testing mode, Serial Box launched on 16 September with a paranormal crimeProblem #453 waiting for the sequel series BookBurners. In late October it will release Tremontaine, a ‘swashbuckling 13-episode love and adventure series’.

How do you feel about episodic books and TV serials? I like the comfort and familiarity of knowing a favourite show is on at a particular time but I can get really frustrated if I miss an episode and forgot to hit the record button. Likewise, if the action is running hot, there is nothing worse than having to wait ONE WHOLE WEEK to find out what happens next. Obviously, I suffer from impatience. What about you?


Did you get into the craze for adult colouring books? It wasn’t something I felt I had the time or inclination for – or really understood – but it certainly appealed to many people. I’ve noticed that they (colouring books) are eventually dropping out of the top spots on the bestseller lists in both Australia and America. However, the trend isn’t over yet. A little publishing birdie told me one publisher’s biggest decision this Christmas is whether to say yes to a print run of 100,000 or 200,000 for their Christmas colouring book in the Aussie market. Go figure.

Looking at other publishing trends, I am always interested in whether spinoffs work as well as the originals. There have been a number of revivals recently, with ‘rewrites’ of classics spurred on by publisher initiatives such as The Austen Project, in which authors like Joanna Trollope and Alistair McCall Smith were asked ‘retell’ in 21st century style Jane Austen’s original classics, including Sense and Sensibility (Trollope) and Emma (McCall Smith). The public response was lukewarm, judging by peer reviews posted on GoodReads and Amazon. While I am sure the books sold fairly well, I doubt they’ll still be in print in another 300 years – unlike the originals which show every intention of being around for as long as humans continue to enjoy stories.

Another spinoff appears to be doing better. PW has just released first week sales figures for the new Lisbeth Salander novel. Following author Stieg Larsson’s untimely death, books two and three in the trilogy were published posthumously. Now journalist David Lagercrantz has written a fourth book in the series. He says he took extensive notes on the first three books but didn’t read Larsson’s outline for his version of the fourth book.  Lagercrantz’s book The Girl in the Spider’s Web is the number one title in the US this week. Here are the first week sales figures for each of the four titles:

  1. The Girl with the Dragon Tattoo (Stieg Larsson) 2008: 14.6k print units
  2. The Girl Who Played with Fire (Stieg Larsson) 2009: 43k print units
  3. The Girl Who Kicked the Hornet’s Nest (Stieg Larsson) 2010: 248k print units
  4. The Girl in the Spider’s Web (David Lagercrantz) 2015: 53k print units

So, The Girl in the Spider’s Web has sold in better than books 1 and 2 in the original series. Regardless of whether readers maintain the enthusiasm they displayed for the initial thrillers, I reckon both Lagercrantz and his publisher Knopf (Random House) are very happy with that start!

September new book releases from RWA members

September and Spring is in the air, washed in by the cleansing rain, unlimited ideas and camaraderie of the Get Fresh and Clayton’s conference team organisers, presenters and participators. If you’re looking for some additional inspiration, look no further than your fellow writers. To be a writer is to be a reader and there are plenty of good new books available in all the sub genres this month. Happy reading :)

New book releases from RWA members in September 2015

Romance goes mainstream at MWF 2015

At our recent conference, the RWA raised over $6,000 for the nominated conference charity, The Indigenous Literacy Foundation. Keynote speaker Anita Heiss was very eloquent on the importance of education for all, particularly children in disadvantaged communities. Thus it was interesting to read Hachette Australia co-managing director Louise Sherwin-Stark’s reflections on her her trip to the Tiwi Islands with the Indigenous Literacy Foundation.

Sherwin-Stark said, ‘Most of all, I witnessed a fierce determination to nurture and support their kids through reading and education, something often missing from the news coverage about indigenous communities we see in the media.’

Books+Publishing’s Weekly Newsletter of 2 September included a detailed report on the RWA’s annual conference, Get Fresh 2015 under the headline ‘Romance goes mainstream at RWA conference 2015’. The report mentioned that the conference attracted over 400 attendees, the largest in the organisation’s 24-year history and quotes RWA president Leisl Leighton as saying the response to the conference was ‘100% positive’, with many attendees claiming it was ‘one of the best conferences they had been to’. During the AGM, the RWA also announced that membership had exceeded 1,000 writers for the first time.

Leighton said the conference ‘diversified its program this year by bringing in fresh non-romance presenters to broaden the professional development opportunities available to members’, covering ‘all elements of craft and the business of writing’.

Books+Publishing’s reporter went on to say that one of the topics discussed in-depth and over several sessions at the the conference was the stabilisation of digital sales and a return to confidence in traditional formats and outlets. The report quoted Random House editor Lex Hirst, Sourcebooks editorial director Deb Werksman and US agent Courtney Miller-Callihan on the subject.

  • Lex Hirst: ‘Ebook usage has reached a plateau.’
  • Deb Werskman: ‘Print is still ‘obust, with US sales for print romance titles exceeding 30 million dollars in 2014 … a Nielsen Bookscan report revealed that physical bookstores are the most-mentioned way of acquiring new books among romance readers … while digital sales are important for many romance subgenres, authors should be aware of all potential sales channels or risk missing significant segments of their readership.’
  • Courtney Miller Callihan: ‘The atmosphere within publishing is more positive and people are more comfortable with digital as the format has stabilised.’

On-site bookseller Dymocks Melbourne told Books+Publishing that conference-goers were ‘inspired by the words of guest speakers and presenters, and keen to read outside of their genre to glean as much insight into their craft as possible.

‘The conference committee included some great speakers such as Anita Heiss, C S Pacat and Graeme Simsion to bring some great ideas to the table this year,’ said the bookseller.

The bestsellers at the Dymocks shop were:

  1. Not Always a Saint (Mary Jo Putney, Kensington)
  2. Captive Prince (C S Pacat, Viking)
  3. The Rosie Project (Graeme Simsion, Text)
  4. Avoiding Mr Right (Anita Heiss, Bantam)
  5. Prince’s Gambit (C S Pacat, Viking)

You can read the full Books+Publishing report here:

In other news, Melbourne Writers Festival (MWF) CEO and artistic director Lisa Dempster reported this year’s festival had the highest attendance on record. Dempster told Books+Publishing final figures are still being tallied but that the turn-out had exceeded expectations. International headliners at the festival, which ran from 20-30 August, included Naomi Klein (US), Jon Ronson (UK), Sarah Waters (UK), Daniel Handler (US), Antony Beevor (UK) and ‘Veronica Mars’ creator Rob Thomas (US), who were among more than 500 local and overseas guests who appeared at 531 events.

Finally, some Amazon ebook data

Amazon UK has released its first ever consumer report, which lists the top 20 selling ebooks  for the year to date. Crime dominates, interestingly, as do women writers who make up 18 of the 20 bestselling ebook authors. Of course, bestseller lists differ by country and format, but it is still interesting to see what is driving readers.

An analysis of the top 20 list reveals that just over half (10) are classified as crime fiction (including thrillers/mysteries); four are romances, two are women’s fiction and three are general fiction/literature. The top five lists three books that have achieved worldwide popularity – The Girl on the Train by Paula Hawkins, Shades of Grey as told by Christian by EL James and Gone Girl by Gillian Flynn. The two women’s fiction titles are family sagas with a particularly British flavour. All the books are traditionally published.


Amazon UK top 20 ebooks


  1. The Girl on the Train by Paula Hawkins
  2. Shades of Grey as told by Christian by EL James
  3. Silent Scream by Angela Marsons
  4. Elizabeth is Missing by Emma Healey
  5. Gone Girl by Gillian Flynn
  6. The Lie by C L Taylor
  7. The Miniaturist by Jessie Burton
  8. The Little Shop of Hopes and Dreams by Fiona Harper
  9. Hide her Name by Nadine Dorries
  10. Personal by Lee Child
  11. The Stranger Child by Rachel Abbott
  12. Us by David Nicholls
  13. The Throwaway Children by Diney Costeloe
  14. The Year of Taking Chances by Lucy Diamond
  15. The Ballroom Cafe by Ann O’Loughlin
  16. The Good Girl by Fiona Neill
  17. Closer than You Think by Karen Rose
  18. The Letter by Kathryn Hughes
  19. I Let You Go by Clare Mackintosh
  20. Evil Games by Angela Marsons

I confess to having read only two of the authors, and probably not the ones you would think but Lee Child and Karen Rose, and none of the books on the list. What about you? Can you share thoughts on any of these authors?

Contest Results from the Gala Dinner, Get Fresh Conference 2015

Once again, our conference organisers hosted a wonderful conference dinner and glorious award presentation.  Ask someone who was there about our lovely ‘butlers’ (who were present entirely to support the Indigenous Literacy Foundation, honest), the almost impossibly limber ‘Gene Kelly’ (Matt Mitchell) who opened proceedings and Paul Fennel and partner from You Can Dance Studio with the swing dancing.

Thank you to our conference committee, and especial thanks to Frano Graco, Patsy Poppenbeek, Leisl Leighton and Helen Katsinis for organising and managing such a great event.  We must also thank the very lovely Jane Porter, who MC’d the evening for us, very beautifully (and with the admirable crowd control skills of someone who used to teach 13-year-old boys).

We started by congratulating the winners of the Ripping Start, Selling Synopsis, First Kiss, Little Gems and Little Gems Cover Awards, all of which were decided and announced during the year.  (If you would like to revisit the winners and finalists, they are listed at the end of this post.)  Thank you to Anita Heiss, Claire Boston, Kate Cuthbert, Jo McAlister, Ali Wattas, Margaret Midwood, and Lis Hoorweg for presenting those awards.

Then we moved onto the awards that are saved for the big reveal at the conference, which this year included The Valerie Parv Award, The Emerald, The Emerald Pro, the ROMA, The Ella, The Ruby, the Lynne Wilding Meritorious Service Award and a Life Member Award. We also announced the covers from our members’ books that we voted as our favourites in several categories.  Thank you to Sarah Fairhall, Valerie Parv, Erica Hayes, Pippa Roscoe, Marnie St Clair, Kerri Lane, Leisl Leighton, Raewyn McGill, Courtney Miller-Callihan, Margie Lawson, Michelle Laforest, Annie Lynch, Graeme Simsion, and Angela Ackerman for presenting these awards.

(Please note that I may have left a couple of presenters off this thank-you list – I will update as I confirm that, but if anyone knows one I’ve missed, let me know!)

I must also take this opportunity to thank Erica Hayes and all the volunteer members of the contest team of RWA, without whom, our contest season could not happen.

And now, for the results, drumroll please…

The Cover Contest competition, judged by our members.  As authors, we often have very little control over our covers, so we are always grateful when the cover fairies (otherwise known as the artists and publishers who create the art) bless us.  This year, our most blessed books, as judged by our members, were:

Favourite Contemporary Romance Cover:

Luna Tango – Alli Sinclair – Harlequin MIRA

Favourite Historical Romance Cover:

Road to Ruin – Bronwyn Stuart – Harlequin MIRA

Favourite Paranormal Romance Cover:

Circus Escape – Lilliana Rose – Less Than Three Press

Favourite Romantic Elements Cover:

Shooting Butterflies – TM Clark – Harlequin MIRA

Favourite Rural Romance Cover:

Red Dirt Duchess – Louise Reynolds – Destiny Romance, e-Penguin

Congratulations to all these members for having great luck with the cover fairies and to the publishers who commissioned and artists who created these gorgeous covers.


The Valerie Parv Award (VPA) 

Highly Commended:

Believe in Fairy Tales – Dee Scully

Reciprocal Chemistry – Kat Colmer

Alpine Kisses – Laura Boon

3rd Place: Horseshoes and Hand Grenades – Dave Sinclair

2nd Place: The Norman Bride – Anna Romaine

And the winner and the new minion is…

1st Place, VPA – Momento Mori – Carly Main


The Emerald Award

3rd Place: Polly’s Patisserie – Kerrie Paterson

2nd Place: At First Fight – Joanne Robertson

1st Place: The Hermit Next Door – PJ Vye


Emerald Pro

3rd Place: Twined – Morgan Cole

2nd Place: Bound for Eden – Tess LeSue

1st Place: The Soul Weaver – Heidi Catherine



The Lyn Wilding Meritorious Service Award.

The LWA is named in honour of RWA’s first president, Lyn Wilding, and honours our wonderful volunteers.  In this sense, it is not won, as all our volunteers and all the nominees are winners in our eyes.  It is awarded and this year it was awarded to a very deserving recipient, namely:

Diane Curran


The Roma Award for Media

The finalists for the ROMA Award 2015 were:

Danielle Binks  “Things No-one Tells you About Romance Readers”   (

Evana Ho “Interviews at the 2015 ARRA Convention” (ArtSound FM /

Stephanie Pegler Romance Novel Explores FIFO Love  (The West Australian Newspaper/

The ROMA is an award to recognise professional, positive media coverage of the romance industry. It was launched by Romance Writers of Australia (Inc) (RWA) to help recognise and acknowledge those members of the media who reach beyond the cliché in their reporting on romance writers, releases or industry. In determining the winner, the award selection panel look at the angle of the article, the quality of research, the representation of romance and the ‘reach’ of the piece.  Any RWA member can nominate a media piece that they feel stands out as particularly worthy.

And the ROMA was awarded to:

Danielle Binks  “Things No-one Tells you About Romance Readers”   (


New Life Member

In honour of her work as a volunteer, but especially for her part in the committee that saved RWA during a very dark time for our organisation, we are delighted to announce our newest Life Member:

Jennifer Brassel


Ella Contest for Published Novellas

The Finalists Were:

Her Christmas Earl by Anna Campbell

Home for Christmas by Fiona Greene

Beneath a Trojan Moon by Anna Hackett

Sympathy for the Devil by Kelly Hunter

In a very exciting result, we had an equal first, so the Ella was awarded to both:

Her Christmas Earl by Anna Campbell


Beneath a Trojan Moon by Anna Hackett



Ruby Award for Romantic Book of the Year

Short Sweet Finalists:

Dr. Perfect On Her Doorstep – Lucy Clark

Waves of Temptation – Marion Lennox

A Little Christmas Magic – Alison Roberts

The Maverick Millionaire – Alison Roberts

The Tycoon and the Wedding Planner – Kandy Shepherd

And the Ruby goes to:

Waves of Temptation – Marion Lennox


Short Sexy:

Wanting What She Can’t Have – Yvonne Lindsay

Romance For Cynics – Nicola Marsh

Tycoon’s Temptation – Trish Morey

Damaso Claims His Heir – Annie West

And the Ruby goes to:

Damaso Claims His Heir – Annie West


Long Romance:

Risky Business – Amy Andrews

Deadly Secrets – Sarah Barrie

Moonlight Plains – Barbara Hannay

Attraction – KM Golland

And the Ruby goes to:

Risky Business – Amy Andrews


Romantic Elements:

Flight to Coorah Creek – Janet Gover

The Trader’s Reward – Anna Jacobs

Outback Ghost – Rachael Johns

The Lace Balcony – Johanna Nicholls

Riverboat Point – Tricia Stringer

And the Ruby goes to:

The Lace Balcony – Johanna Nicholls


Finally, here are the links for the previously announced competitions:

Ripping Start Results

Selling Synopsis Results

First Kiss Results 2015

Little Gems and Little Gems Cover Results 2015


And then we all boogied and photo-boothed our celebrations at the Escape after-party till they kicked us out!

Congratulations to all the winners and recipients and to all those admiring them from afar, make sure you enter next year.  You have to be in it to win it!





An OWL a month keeps the skills rolling in

Do you know about RWA’s Online Writing Courses, the OWLS? They are fabulous, open to RWA members and non-members, and an excellent value way to improve your writing skills from the comfort of your own desk. RWA uses Moodle for the communication so that you can pose questions to your lecturer whilst watching her presentation on your computer. Lectures generally take place once a week for a couple of hours but if you have to miss one, don’t worry. They’re available as downloads.

The September OWL course is Magazine Feature Writing for Authors. It will be run by the dynamic, energetic and fabulous Laura Greaves, former fulltime journalist, magazine writer and published chick-lit author. It’s only $25 for members and $35 for non members. Best hurry to sign up because the first of four session is next Tuesday 31 August! You can book here or email your enquiries to


Laura Greaves online course in magazine writing


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