Get Fresh in ’15 Presents…


Session Spotlight: Cover Story

This session will run on Friday 21st of August at 3:00pm as part of the Self Publishing Stream.

Your book cover is the key to getting new readers, telling your story, and selling your book, all in a few seconds. This session outlines the trends, challenges and wins of book cover design.

Y1our Presenter – Scarlet Rugers

Scarlett Rugers is an award winning book designer and director of the Scarlett Rugers Book Design Agency, based in Melbourne, Australia. She works with both traditional publishing houses and self-published authors, and has been recognized for providing the best website for self-published authors, as well as won awards for her book design work. Her goal is to help authors, through service and design, be the best they can be, and to drive the self-publishing industry to grow into one of great quality and demand. Empowerment, support, and creativity are her tools to connecting with writers, and helping them reach the heights of success they have dreamed of.

What is the best part/aspect of conference for you?

The community. The incredible support and encouragement of the author network is second to none.

What will participants take away from this session? 

To understand what book design is really about, how it applies to you in publishing, and having the knowledge to make the best choices.

Do you use examples (from your own books, other books, movies etc)?

There will be many examples of published romance books to help guide you through what works, and what doesn’t, in book design.

Which members will benefit most from this session?

Authors and writers who are interested in self-publishing, but have yet to take the plunge.

Anything you’re particularly looking forward to at the 2015 Get Fresh conference in Melbourne?

Cocktails with some fabulous authors! I’m a sucker for talking over heroes and heroines with a Toblerone cocktail in my hand.


Social media links:



Twitter: @thebookdesignr



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